News & Advice

How Small Business Owners Can Use Instagram’s New Features to Boost Local Marketing?

Recently the photo sharing app giant, Instagram launched a few features including – live videos and stickers & ability to save the photos. These features can leverage social media marketing for small business owners and helping them to target local customers in a whole new way.

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Do you know what your customers want?

Understanding your target customers and what they are looking plays a vital role before you represent your company and implement any marketing strategies.

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Why Your Local Business Needs Local SEO

All local businesses, from florists to builders can improve the business reach to much wider audiences even locally. Local SEO definitely helps your business grow locally.

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Running a Local Business? You need more Local Content

As said content is the king, you need a killer content to rank high in organic search results. This is the same case with local business. If your business is more focused on local customers, you definitely need more local content.

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Local SEO for your Local Business – 6 Ways to get Customers with Search

No matter how big or small your business; there are potential customers that are currently searching for your products/services from their smartphones right now!

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Customers Have the Right to Post Negative Review for Your Business, says a new law

  The Consumer Review Fairness Act of 2016 signed by Barack Obama, now protects customers’ right to post negative reviews and the business owners can’t use non-disparagement clauses threatening customer for putting bad reviews.

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Neglecting Local SEO & Business Directory Could Turn Into a Real Bad Idea

Small business owners often do this mistake. All they do is just focus on Social Media and neglect the SEO factors. Especially if your business is a local favourite, one should not neglect local business directories as a part of their local SEO strategies.

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Tune Up Your Business in Australia with Local Business Listing Sites

With the local search gaining more importance in online search, the biggest challenge for any business is to target local customers. This has again tweaked out the need of local seo for businesses. In this digital age, people use mobile devices to search for the local jobs or businesses.

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Inspiring Business Lessons You Should Learn from Football

It is no accident that Australian people are avid followers of “footy” games covering every game from Australian AFL to rugby union. Small or big business owners can relate these football games with their business leadership goals.

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How Does Local Business Directory Help Creating a Strong Online Presence for Your Business?

There are several techniques to target local customers like pamphlets, newspaper ads or TV commercials. But in this tech savvy and digital age where people spend more time on hitting the mobile screens, local business directory listing is the core strategy of local search marketing campaign.

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How to deal with “worst online review” on your local business listing?

Had this ever happen to your business? Got a severely critical review from a customer on your local business listing? Let us tell you how to deal them.

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3 Factors – Just Enough to Protect Online Reputation of Your Business Listing

  Do you remember any scene like this? You searched for any food joints nearby.  You found one actually and started driving toward it. You even informed your friends to join you.  At last you ended up to a closed restaurant. 

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Local SEO for Your Small Business in Australia– A Beginning of Location Based Marketing

When we hear the word SEO, the first thing that comes to mind is “SEO is dead long way back.”  But it's totally wrong.

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Factors That Could Kill Your Local Search Rankings

Local SEO or getting your business listed in the local search results is the talk of the digital marketing industry these days. If you own a business and your targeted customer is the nearest locale, you need to consider certain factors that could actually kill your local search rankings.

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